Challenge
Develop an online site that meets the Hampton Ambassador’s goal of being the premier luxury motorcoach service operating between The Hamptons and New York City.
Solution
The Hampton Jitney, the Hampton Ambassador’s parent company, retained 1/0 and Curt Middleton Design to design and develop the HamptponAmbassador.com Web site with specific instructions to re-create Jetblue.com, but for a bus company.
1/0 and Curt Middleton Design developed an elegant, yet functional design and user experience utilizing a Microsoft .NET application layer that integrates with Hampton Jitney’s legacy AS400 backend.
Success
HamptonAmbassador.com sales have increased over 60% year-over-year since launch in late July 2010.